AI Overviews: Are They Affecting Your Search Results? — Whiteboard Friday In this video, we analyze 46,000 keywords to reveal where AI Overviews are actually appearing in search results, which industries are most affected, …
How to Integrate LLMs into Your SEO Workflow Struggling to integrate LLMs into your SEO workflow? Learn how to harness AI’s potential while ensuring originality with effective validation systems…
Finding Striking Distance Keywords — Whiteboard Friday Striking distance keywords can highlight where sites may be able to make a big impact on their rankings and traffic with less effort. In this episode…
How to Find All Existing and Archived URLs on a Website Need to find all current and historic URLs on a website? Discover essential tools and tips to build a complete list of URLs for migrations, audits, a…
Common Analytics Assumptions — Whiteboard Friday Discover common analytics assumptions with Dana in this Whiteboard Friday. A must-watch for marketers seeking clarity in the ever-evolving landscape …
5 Reasons Your Direct Traffic Can Suddenly Drop Noticed a sudden drop in direct traffic? Discover 5 key reasons for the decline and learn how to diagnose the issue effectively to keep your analytic…
Internal, International, and Subdomain Cannibalization — Whiteboard Friday In this Whiteboard Friday, Jon discusses how to identify, fix, and prevent cannibalization. He identifies three specific types of cannibalization: in…