Choosing the Right AI Search Prompts to Track (Without Drowning in Data)
AI search has reshaped how I think about SEO measurement. For years, SEO work centered on rankings, search volume, clicks, and organic traffic. Thos…
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The 4 S’s of YouTube Success — Whiteboard Friday
Want to grow your YouTube channel? Phil Nottingham breaks down the four S's of YouTube success: Subscribers, Suggested, Search, and Shorts.
Google Core Updates 2026: A Recovery Playbook for January, March, May, and June Updates
Seven months into 2026, and Google Search still hasn’t settled down. If your traffic chart looks like a seismograph, you’re not imagining it — betwe…
How to Track AI Prompts: A Step-By-Step Guide (Manual + Tools)
A few years ago, “visibility” meant one thing: where you ranked on Google. Now your buyers are just as likely to ask ChatGPT, Perplexity, or Gemini …
How Community Building Helps Your SEO — Whiteboard Friday
Learn a powerful, low-risk strategy to boost your SEO by leveraging existing communities, saving you the immense effort of building one from scratch.…
How LLMs Choose Which Brands to Recommend
Imagine asking ChatGPT “ What’s the best SEO agency for enterprise businesses? ” or “ Which project management software should I use? ” Within secon…